The Future of Website Forms

by Paul Saarinen on March 5, 2009

The Future of Website Forms

Today online marketers can tell a lot more about you from your Twitter feed, than from the information on a traditional website “contact us” form. Could this be the future of website forms, or at least the next step?

{ 3 comments… read them below or add one }

Mark Wagner March 5, 2009 at 9:03 am

Yes and yes. This is the imminent future. The question is whether it’s a scary future or simply a ‘new’ future, when we consider how much of our information is completely public.

Reply

taulpaul March 5, 2009 at 9:14 am

Now that I think of it, if FriendFeed has a larger following, it would be a better choice.

Reply

Keith Dieruf May 30, 2009 at 11:30 pm

I think the future will be along those lines, but instead of brands shackling their insights to a particular (isolated) social community I believe they’ll adapt their online experiences to integrated portable ID’s (Open ID, Fb Connect).

This concept of bringing your profile (for lack of a better term) anywhere you want to go will have major implications for not only how brands interact with consumers on their own properties, but also with how all digital marketing efforts are planned. Think not about buying ad space, but about buying an audience (whole other conversation).

Should be an interesting next 18 months.

Reply

Leave a Comment

Previous post:

Next post: